Cost per mile as defined by marketingpower.com is a commonly used measurement in advertising. Radio, television, newspaper,
Brand Preference Health Club Marketing
According to marketingpower.com, brand preference is one of the indicators of the strength of a brand in
Annual Growth % Health Club Marketing
According to marketingpower.com, there are two common measures of growth. Year-on-year percentage growth (annual growth %) uses
Reality
It is time the health club industry faces reality. For the past decade, owners and managers have
