Direct mail is hands down, the very best way to engage and connect with prospective
The five stages of grief are a series of emotional stages experienced when faced with
1) Ridicule – it’s too far outside-the-box – it will ruin the health club industry.
Health club revenue on the decline is no “news story”. In fact, it’s barely making
When it comes to successful health club marketing both size and speed matter. One of
1. Address the prospective members’/members’ core “problems”. 2. Make the prospective
The season is almost near for most health clubs and I venture to guess they
